Bridges
A powerful website to generate more leads and drive business success. Shortlisted for Website of the Year 2023.
Meet Bridges
Meet Bridges, a leading and colourful agent in Surrey and Hampshire with 12 branches.
This progressive and vibrant agency needed a website upgrade in terms of design, content and functionality. A fresh website that reflected their colourful and dynamic branding, local dominance and exceptional services.
We were delighted to rise to the challenge of this exciting and extensive web-build project. In 2023, the Bridges website was Shortlisted for Website of the Year at The Negotiator Awards, a great accolade. Come and take a look.
Bridges brief
James Baldry, Managing Director of Bridges was clear with his brief; a powerful website to generate more leads and drive the business forwards. The website needed to reflect their strengths across sales, lettings and new homes as well as increase visibility for their multiple branches and locations.
Bridges were after increased functionality and integrations and a fully responsive site suitable for today’s 24/7 customer. The Bridges website also needed to showcase their bright and bold branding, unique imagery style and statements to grab attention.
A feature-rich approach
We built a huge, fresh, new website with all the bells and whistles and a bold approach, offering new functionality and integrations to give visitors an improved online property experience across any device.
Applying the latest and most suitable technology, we sought out opportunities at every stage to make sure the site is powerful, agile and, importantly, lead generating.
To ensure online discoverability, the site is fully search engine optimised with SEO friendly URLs, carefully crafted metadata, individual content rich branch and area pages and property search landing pages.
Radiant results that produce leads
The Bridges website is vibrant, superfast, fully responsive and feature-rich. From a design perspective it has the unique Bridges branding and photographic style, a well thought out fully mobile responsive layout with carefully considered modules and features.
Designed from the ground up to capture leads, the site hosts eye-catching, lead generating forms which not only feedback customer data via email to the many branches, but also into the property CRM saving precious time.
We implemented an advanced property search powered by Google and packed the property detail pages with value-added features including virtual tours.
Bridges.co.uk is a resource rich website filled with calculators, guides, news, awards, reviews as well as branch pages, enhanced property display and a comprehensive ‘What’s Nearby’ integration for each property offering local information on schools, amenities, transports links, broadband speed and more.
Tech-talk from our Digital Director
“The use of calls to action and pop ups throughout the site as you scroll, helps to break up the content and encourages higher conversions for key goals such as valuation bookings. We built the site using scalable technology and considerations that were also applied to their sister brand, Orchard by Bridges, which was developed concurrently.
Our proactive relationship with James and the team at Bridges means we continue to evolve the website on a regular basis, tweaking, optimising and introducing new features that improve performance and give Bridges an edge in their marketplace.”
Eddy Bennett, Founder & Digital Director
Testimonial
Having put the project to tender, the outstanding choice of partner was PropertyStream.
We were looking to upgrade our website in terms of design, content and functionality. A fresh and powerful website that reflects our colourful and dynamic branding; a website that delivers more leads and eyes and a website that grabs attention was the brief.
Cutting edge and current, the team were responsive and consultative. Even when our vision was so clear, suggestions outside of this were made for the good of the site. With any of our suppliers we like to think of them as an extension of our team, PropertyStream have certainly delivered on this and I look forward to working with the team to evolve the site and add new features.
James Baldry, Managing Director
Bridges
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We can help ambitious brands stand out and earn more with our websites and branding. Discuss a project with one of our specialists today!
Manchester
+44 (0) 333 242 0647
enquiries@propertystream.co
26 Dale Street, Manchester, M1 1FY
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London
+44 (0) 333 242 0647
enquiries@propertystream.co
326 City Road, London, EC1V 2PT
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